Wednesday, March 7, 2012

European and American Buyers Pay More Attention to the Environmental Effects of Shoes And Apparel Products

Now there are more and more a feeling: the supplier's business increasingly difficult. I have to say that today, unlike before, tomorrow even, unlike previously. Right now, the supplier is not only faced with rising costs and pressure to have to face the increasing demands of overseas buyers and domestic and foreign consumers, regardless of quality or cost-effective, or other social responsibility, environmental protection requirements. With the continuous improvement of the global environmental awareness among consumers, the buyer's procurement needs are also changing. According to the latest in a data display, the 25 largest retailers in Europe and the United States, 50% said the product "sustainability" as the decisive factor affecting the Buyer. Therefore, the green will be the basis for Chinese enterprises to achieve sustainable development, and implanted the concept of environmental protection in the product is bound to be the general trend of the future Chinese supplier development. To learn more about the status of international buyers and Chinese suppliers, "green", the Global Resources late last year told the buyers and suppliers were "green" as the theme of research, the results show a buyer for the "green enthusiasm for the procurement of products is already high, and 50% of the buyers in the procurement of green, environmentally friendly products, 82 percent of buyers in 2012 to increase the procurement, 65 percent of buyers willing to pay a higher price to purchase such products.
Faced with the tremendous business opportunities in the field of "green", respectively, 42.9% and 62.5% from Hong Kong and Taiwan suppliers have or plan to produce environmentally-friendly products, while the same figures for only 27% of the mainland of China suppliers. Why so little? Because there are many challenges, the higher cost of production, product design needs to fit the philosophy of environmental protection standards are difficult to unify the implementation of environmental legislation, market demand for environmentally friendly products is too small, difficult to achieve "low carbon" emissions is the industry a common problem. In any case, Chinese enterprises still have to adhere to "green" road, because there are boundless opportunities for Chinese suppliers is an urgent need to develop new markets. California an overseas Chinese businessmen called Maria Yee, he started a company, the company is the production of furniture, but he spent a lot of time to think about a problem, that is, how to make their product differentiation, personality. Result, he adopted the traditional Chinese design, materials, mostly bamboo, the bamboo is from Zhejiang, a special, environmentally friendly Zhuzilin, his furniture making all the traditional process, there is no piece of metal, these points constitute a products is characterized by a green, its distinctive place by the buyers of all ages.
In addition, customs statistics show that in 2011 China's emerging market countries such as ASEAN, Brazil, Russia and South Africa bilateral trade import and export value increased by 23.9%, 34.5%, 42.7% and 76.7%, higher than the same period the overall import and export growth, can be seen to open up emerging markets is becoming a breakthrough in China's export enterprises, which will also help to alleviate China's excessive dependence on traditional markets in Europe and America led to the trade imbalance. "Global Sourcing Fair Bombay Exhibition and exhibition in South Africa in November last year, completed the emerging market buyers research, attracted a total participation of 850 African buyers and 520 Indian buyers. The survey results show that 96 percent of buyers said that 2012 will increase the amount of procurement in China. Among them, 41% indicated an increase of more than 40%; 25% said their only overseas sourcing base. However, emerging market buyers have strong hopes for the Chinese at the same time, the stringent requirements of the Chinese suppliers, the key factors, including product prices (77%), product quality (69%), delivery period (41%), communication skills (38%), Creative Design (33%), credit (27%), language skills (26%), and R & D capabilities (16%).
It's written by GoodLandShoes date 3.8.2012

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